500 Free SMSs - Now on Prepay2010-05-04
Unbelievable?! … But true! M’Tshele Nine Nine Texter!
On Saturday 1 May 2010, Virgin Mobile South Africa launched a new voucher giving Prepay subscribers benefits usually only associated with Postpay customers who sign 24 month contracts.
The ‘M’Tshele Nine Nine Texter’ is a R99 prepay voucher that gives our customers:
- 500 FREE SMS’s to use anytime to any network– valid over 30 days, after which customers need to recharge with a new voucher
- R99 airtime
- The lowest rate to any network anytime: 99c per minute after the first five minutes of talk time per day at R1.99 per minute
- The lowest on-net anytime rate of 99c per minute
- Best out of-of-bundle data rate: 60c per MEG
The ‘M’Tshele Nine Nine’ phrase is a South African colloquialism used when something seems too good to be true but actually is true – as in, “That’s unbelievable!? Is this TWO SIX or NINE NINE? Are you kidding me or telling me straight?”
Says Steve Bailey, Virgin Mobile South Africa’s CEO, "Other mobile providers typically avoid offering real value by giving away trivial value adds after hours or on weekends. At Virgin Mobile our mission is to buck this trend by offering our subscribers what they really want, when they most need it, at the best price. Like 500 or 1000 FREE SMSs on Postpay. Like Postpay rates on Prepay – the best anytime, any network rate of 99c per minute after the first five minutes of talk time per day at R1.99 per minute. And now, 500 FREE SMSs on Prepay."
"There is simply no reason not to give Prepay customers who are spending as much per month as our Postpay customers, the same benefits." concludes Steve.
It’s the ‘redistribution’ of airtime.
Unbelievable?! … But true!
M’Tshele Nine Nine!